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Integrated Marketing Communication: Advertising and Promotion in a Digital World** Author-Editor:Jerome M. Juska *Recognize "black pearls:" statements that

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Description

*Recognize "black pearls:" statements that

"Arthritis in Color" helps you understand the recent advances in the use of magnetic resonance imaging and ultrasound for the diagnosis and treatment of arthritis

000 full-color illustrations

Dimensions: 100x178x10mm

Colour photographs of the highest quality have been included to help aid diagnosis at a glance

Integrated Marketing Communication: Advertising and Promotion in a Digital World** Author-Editor:Jerome M. Juska *Recognize "black pearls:" statements thatPages: 252, Specialty: Management, Publisher: Taylor & Francis, Publication Year: 2018, Cover: Paperback, Dimensions: 152x229x12. 7mm This book is an up to date resource that shows students how to achieve their marketing objectives through a campaign that coordinates marketing, advertising, and promotion. It provides essential information about planning, implementing, and assessing a comprehensive marketing plan to help students appreciate integrated

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