Strategic Management Gary Bullert This book is: Evidence-basedInclusivePracticalContextualCulturally responsiveUser-friendly

This book is: Evidence-basedInclusivePracticalContextualCulturally responsiveUser-friendly

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Strategic Management Gary Bullert This book is: Evidence-basedInclusivePracticalContextualCulturally responsiveUser-friendlyIn the quest for competitive advantage, navigating change can be daunting. Following a unique, four part structure focussing on confronting strategic issues, sensing opportunities and threats, choosing strategies and transforming organizations, this essential textbook offers a fresh and provocative perspective on strategic management. Covering the latest theories and concepts and taking an action oriented approach, the book includes: * Cutting edge