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Business Analytics, Volume I: A Data-Driven Decision Making Approach for Business Cornelius E. Tierney ISBN10: 1942874308

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ISBN10: 1942874308

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Business Analytics, Volume I: A Data-Driven Decision Making Approach for Business Cornelius E. Tierney ISBN10: 1942874308Business Analytics: A Data Driven Decision Making Approach for Business Part I, i> provides an overview of business analytics (BA), business intelligence (BI), and the role and importance of these in the modern business decision making. The book discusses all these areas along with three main analytics categories: (1) descriptive, (2) predictive, and (3) prescriptive analytics with their tools and applications in business. This volume focuses on

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