Dia Richesse High Visibility hair extensions Backed by 40 years of

Backed by 40 years of experience in professional coloring

preserve natural oils

Patent Infrared Technology: Infrared Seals cuticles and locks in moisture

It's a relaunch of Igora Royal

blow-dry for smooth

Dia Richesse High Visibility hair extensions Backed by 40 years ofL'OREAL DIA RICHESSE HIGH VISIBILITY . 46 50ML Showcase your artistry with DIA Richesse Hi Visibility! Our technology makes creating on trend, tailor made color for all of your clients simple and predictable. The Hi Visibility specialty range is a rich demi permanent creme hair color infused with a professional concentration of direct dyes. The addition of the direct dyes offer beautiful shine and striking dimension of color on darker shades without