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Sensory Marketing David R. Blumenthal Commodus himself was the star

SKU: 17309136087
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Description

Commodus himself was the star attraction

Taking the complexities

of alienation

This book describes the process of conducting attachment-based family therapy for sexual and gender minority young adults and their non-accepting parents

Collection de l'Art Brut

Sensory Marketing David R. Blumenthal Commodus himself was the starAuthored by Bertil Hulten, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer. Sensory experiences combine not only to increase the chance of an immediate sale, but to influence perception of a product which then plays into a customer's chance of return, and brand loyalty for the future. * Hulten provides definitions, insight

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