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Developing Sanity In Human Affairs: (Contributions To The Study Of Mass Media And Communications)-used Cruickshank In The Tradition Of MarshallHow Can Humans Learn To Function Most Effectively In Their Individual And Social Lives And Best Approach Important Ethical And Social Concerns? Developing Sanity In Human Affairs Answers This Question Through Application Of General Semantics To The Fields Of Education, Counseling, Communication, Critical Thinking, Journalism, And Ethics. General Semantics, Developed By Alfred Korzybski, Is Concerned With How Humans Can Learn To Evaluate And Act More