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The Corporate Culture Survival Guide,New Furton The Fifth Book In TheThe Father Of The Corporate Culture Field And Pioneer In Organizational Psychology On Today'S Changing Corporate Culturethis Is The Definitive Guide To Corporate Culture For Practitioners. Recognized Expert Edgar H. Schein Explains What Culture Is And Why It'S Important, How To Evaluate Your Organization'S Culture, And How To Improve It, Using Straightforward, Practical Tools Based On Decades Of Research And Realworld Case Studies. This New Edition