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Mining Your Own Business: A Primer For Executives On Understanding And Employing Data Mining And Predictive Analytics,New Lebergott How Is It That ChangesData Mining And Predictive Analytics 21St Century'S Most Powerful New Management Toolsin This Practical Guide For Organizational Leaders And Toplevel Executives, Industry Experts Jeff Deal And Gerhard Pilcher Explain In Clear, Understandable English What Data Mining And Predictive Analytics Are Why They Are Such Powerful Management Tools How And When To Use Them For Greatest Positiveimpact Across A Broad Spectrum Of Industriescomplete With Solid