American Crew Beard Serum 50ml Conditioners and the almond adds a

and the almond adds a whisper of nuttiness that keeps it grounded

it carries four to five hours on skin

Three sprays is the right amount

Charming Pink is a soft rosy-mauve — warm enough to pair with berry lips

The vetiver hits first

American Crew Beard Serum 50ml Conditioners and the almond adds aBeard serum that sits between grooming oil and moisturiser. Argan and jojoba sinks in fast, leaving the beard itself softer without the shine or greasiness of straight oil the finish is matte, the texture controlled. Work a few drops through damp beard after showering, or use it mid week to tame itch and flake without restyling. 50ml goes a long way; you're using drops, not dollops.